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Sam Nutt (aka electric dreama) is a director and visual artist. With a background in art direction, she knows how to make things look right but is more interested in when they don’t. She moves between live action, photography, CGI and AI as part of the same process, using each where it makes sense rather than separating them.
Based in London, she develops projects from concept to final image, working across fashion, music and culture.
Based in London, she develops projects from concept to final image, working across fashion, music and culture.
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1234 Malesuada Rex
Elemeu, AB
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adidas
Gucci
Cash App
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Lennox & Sixteenth
Rhode
Nike
Tommy Hilfiger
Burger King
Bonprix
Creative Direction
Creative Consultancy
CGI
AI
Writing
Film
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